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Mobile a threat but NBN ain't bad

In September 2020 The CIE undertook a study for Vodafone/TPG Telecom which looked at Australian internet usage patterns and preferences in order to better understand trends in “Fixed Mobile Convergence”. Convergence is a phenomenon which involves the increasingly blurred distinction between the use of fixed line infrastructure and mobile networks to provide internet services to the home.

As recently mentioned in the Australian Financial Review, a key takeaway from our research is the trend of customers using a mix of technologies to remain connected, with users frequently switching between fixed and mobile at home when experiencing slow or unreliable internet. Around 26 per cent of fixed line users also use smart modems with 4G backup, which is a hybrid of fixed line and mobile internet.

View the AFR article here

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Sheree Brittain